Strength. Stamina. Heritage in Every Grain.

Steeped in Tamil tradition, Veru Bridegroom Millet — locally known as Mappillai Samba — is the legendary rice once served to new grooms for vitality, strength, and stamina. Grown naturally in the fertile red soil of the Jawadu Hills, this ancient variety combines rich heritage with powerful modern nutrition.

✨ What Makes It Special

• A Heritage of Strength:
  Mappillai Samba literally means “Bridegroom’s Rice” — a grain historically fed to newly married men to build endurance, energy, and vitality.

• Unpolished & Nutrient-Dense:
  Retains its natural bran and germ, giving it a deep red colour and rich nutty flavour.

• Naturally Grown in the Jawadu Hills:
  Rainfed and cultivated using traditional organic methods that protect soil health.

• High in Iron, Zinc, and Fibre:
  Helps improve haemoglobin levels, support digestion, and boost stamina.

• Low Glycaemic Index:
  Ideal for diabetics and fitness enthusiasts seeking sustained energy.

💚 Health Benefits

✅ Strengthens muscles and bones
✅ Builds endurance and vitality
✅ Regulates blood sugar and cholesterol
✅ Promotes digestion and gut health
✅ Gluten-free and heart-friendly

🍚 How to Cook

1. Rinse 1 cup of Bridegroom Millet thoroughly.

2. Soak for 30–45 minutes for best texture.

3. Cook with 2.5 cups of water in a pressure cooker for 3–4 whistles.

4. Fluff gently — enjoy its nutty aroma and full-bodied flavour.

Perfect for biryanis, pongal, idli, dosa, porridge, or even as a wholesome rice replacement.